Archive for June, 2013

  • What Happened? Grainger’s site forces customers to register before they can make a purchase.  That’s bad enough but to do so they have to call Grainger or be redirected to the non-mobile optimized full site. Here’s the registration page: While we typically don’t think of Grainger as an ecommerce retailer, they are #15 in the

  • Back in March we informed you of Google’s policy change for “Enhanced Campaigns” where they took away the advertiser’s right to choose whether or not to include mobile searches in their paid search strategy. This means you are paying for mobile searches whether you like it or not. Google’s At It Again Google just announced another policy

  • What Happened? Sony makes you think they have a mobile site.  They don’t.  They have a mobile optimized landing page. 1. When the user clicks on the Shop Now link on the landing page it redirects to a shrunken version of the Sony website. Here’s the mobile “site” home page: Here’s the landing page when