Archive for the ‘Press’ Category

  • From Mobile Commerce Daily By Lauren Johnson February 10, 2014 1800Flowers’ mobile site Online retailers including 1800Flowers and ProFlowers are leveraging Valentine’s Day to turn one-time flower shoppers into loyal shoppers. Compared to other verticals, online florists and gift companies are in a unique spot with mobile because of the amount of data and information that

  •   Amazon and seven other retailers failed to optimize their Black Friday and Cyber Monday emails for mobile, missing a key opportunity, according to a new report from LightningBuy. LightningBuy’s Mobile Email Scorecard found that only 35 percent of 60 of the largest Internet retailers sent mobile-optimized emails promoting Black Friday and Cyber Monday deals.

  • Consumers receive all kinds of messages on their smartphones, including e-mails, text messages, app, push notifications and mobile wallet messages. Most top e-retailers, however, failed to optimize their marketing e-mails for the recent holiday weekend, missing out on potential sales, one vendor finds. On the other hand, retailers that offer mobile-specific messages such as push notifications and

  • Kmart, Home Depot, Nordstrom, and OfficeMax will prevail in inboxes; Amazon and Bergdorf’s will falter, a study claims. With Adobe reporting that mobile purchases on CyberMonday were up 80% over last year, this surely will be a merry mobile holiday season for retailers—but not for those that haven’t optimized their emails for mobile viewing, according to mobile